Grifco knows not just where to look to find out what’s working and what isn’t, but to also see how well people, process and products work together. We start with a business snapshot as a launching point – to assess your situation. Its proper execution calls for us to gather, analyze, synthesize, communicate and discuss all the data for the purpose of informing decisions about goals, objectives, audience(s) and activities.
We make an unbiased examination of the trends and factors that help or hinder your business’s standing and potential in the broadest possible way. It is important to avoid the common assessment pitfall of only looking at problems and difficulties rather than strengths and assets. This shift in thinking can completely alter the coming decisions as well as the responses from every vantage point.
The final situation assessment document/s should answer three key questions:
• What is the actual situation? (Consider trends, public perception, stakeholder concerns, etc.)
• What is making the situation better and what is making it worse?
• What possible actions can you take to solve the situation effectively?